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Title: What Motivates Households in Vulnerable Communities to Take Flood Preparedness Actions? Findings from Applied Research in Tabasco, Mexico
Authors: Wharton
Issue Date: Apr-2016
Publisher: Wharton
Abstract: Leveraging a baseline assessment conducted in communities in the Mexican state of Tabasco in 2015, we undertook a statistical analysis of the key drivers of adoption of flood preparedness activities in Tabasco at the household level. The baseline assessment was mostly used to assist in diagnosing key risks and existing capacities of a community leading to improved decision-making and in selecting activities aimed at reducing people’s risk to potential flood disasters. It consisted of data from a 63-question survey conducted with 682 households in ten communities. Results indicate that a number of elements already in place in the surveyed communities – such as flood risk maps, early warning systems, availability of shelter – are some of the significant drivers of preparedness actions. Our findings suggest several opportunities for improving and enhancing community preparedness for floods. For example, only 8 percent of the survey respondents indicated knowing their community’s risk map; having knowledge of the risk map is found to significantly increase likelihood of undertaking emergency preparedness. This case study is intended for a broad range of decision makers interested in enhancing communities’ preparedness for floods, including those in government agencies, the private sector, humanitarian and relief non-profits and research institutions working in vulnerable communities.
Appears in Collections:Assets and Livelihoods

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